Marketing Manager
知名企业
职位年薪:面议
- 所属行业:
- 企业性质:美资
- 招聘人数:1人
- 工作地点:广州
- 联 系 人:Frank
- 联系电话:020-38013151
- 联系邮箱:liuying@gz-guidance.com
- 发布时间:2010-11-25
岗位要求
- 学历要求:
- 性别要求:不限
- 语言要求:
- 年龄要求:
- 工作年限:
任职资格描述
发布日期: 2010-11-25 工作地点: 广东省 招聘人数: 1
工作年限: 五年以上 语言要求: 英语 良好 学 历: 本科
职位描述
fortune 500 building materials company
Location:guangzhou
Marketing Manager
Responsibilities
1. Grow Delta brand and increase consumer awareness
2. Uphold the set brand positioning imagery
3. Develop a territorial brand expansion road map
4. Develop, implement and orchestrate all Delta brand PR and trade marketing plans for the showroom, DIY and project market segments
5. Develop project written brief and work with design, advertising, research agencies
6. Responsible for the brand profitability and KPI
7. Co ordinate with IPM and lead the product group in product development.
8. Conduct periodic product appraisal and rationalization exercise with the regional managers
9. Develop pre emptive program to cannibalize and counter competitors'activities.
10. Support Sales in all trade presentation.
Requirement
1. A team player with a bachelor degree in Marketing or
Communication, a MBA qualification preferred
2. At least 6 years of brand/product management experience preferably in FMCG or retailing background.
3. Strong advertising and promotion event marketing background
4. Creative with high initiative and a unorthodox person
5. Strong in numbers and methodical
6. Able to multi task and adaptive
7. Good spoken and written English
8. Strong and presentable personality
9. Skillful communicator with excellent presentation skill.